Material specification
If you have any questions about how to deliver your material to us, please don’t hesitate to contact Malin on +46 (0)768207050 or malin.myren@xloutdoor.se
Digitally printable original to us no later than 10 business days before the start of the campaign.
Step 1
Tips for Extra impact
A lot of colour, images and/or photographs work particularly well in large outdoor formats. Most buildings are pale/grey/yellow/white colours, and a colourful message is more visible in such an environment.
If your message is to be shown along a motorway, we recommend having as little text as possible in as large a font as possible.
Remember to place the sender/logo so that it is not concealed by anything around the advertising space, such as parked cars, trees, other building façades, bus stops and so on.
Colours
Colour mixing in CMYK. Always let us know the exact PMS colours.
Source profile on CMYK = FOGRA 27
Source profile on RBG = Adobe RGB 98
Step 2
Logos/Text/Fonts
Must be vectorised (in curves). No fonts embedded in documents.
All texts and fonts vectorised
Images
The document must have the same proportions (Width x Height) as the image to be printed. For the best end result, we recommend a resolution based on the viewing distance.
Optimum dpi values for images to be viewed on: 1–2 m = 100 dpi. 2–5 m = 72 dpi. 5–10 m = 50 dpi. 10–20 m = 40 dpi. 20–50 m = 30 dpi.
Images stored at 10% size 500–1000 dpi.
Step 3
File format
Digital originals are accepted in PC -PDF / EPS / CDR (not containing fonts)
No bleed and no cut/trim ticks
The document must be in the correct proportions
Images can be saved at 10% size
EPS fonts must be vectorised.
A document must not contain mixed CMYK and RGB images.
Ready to send your printable original?
Name your original like this:
Email to malin.myren@xloutdoor.se or share via Dropbox/WeTransfer/Sendbigfile or a similar service.
Please don’t hesitate to get in touch if you have any questions, Malin will be happy to help.